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PDT-101 Exam topics
Candidates must know the exam topics before they start of preparation. Because it will really help them in hitting the core. Our PDT-101 exam dumps will include the following topics:
- Landing Pages 7%
- Administration 13%
- Pardot Forms 3%
- List Management 3%
- Scoring 7%
- Pardot Campaign 5%
- Security and Access 3%
- Salesforce Integration 13%
- Social Marketing 7%
- Prospects 3%
- Lead Management 15%
- Engagement Studio 7%
- Visitors 7%
- Email Marketing 7%
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Reference: https://www.salesforce.com/content/dam/web/en_us/www/documents/classes/ds-pdt101.pdf
Salesforce Pardot for Digital Marketers PDT-101 Exam
Salesforce Pardot for Digital Marketers PDT-101 Exam is related to Salesforce Certified Pardot Specialist Certification. This exam measures the Candidate knowledge and ability in how to effectively design, build, implement Marketing Workflows and Pardot-Generated Report to make Data-driven decisions. Digital Marketers, Email Marketers, and IT Managers usually hold or pursue this certification and you can expect the same job role after completion of this certification.
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How much PDT-101 Exam Cost
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Salesforce PDT-101 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Visitors and Prospects | 8% | - Describe how Pardot tracks visitor and prospect data - Explain how visitors become prospects |
| Topic 2: Salesforce Integration | 13% | - Describe field syncing and object relationships - Explain the Salesforce–Pardot integration |
| Topic 3: Scoring and Grading | 7% | - Interpret grading in lead qualification - Describe scoring mechanisms |
| Topic 4: Lead Management and Automation | 15% | - Evaluate automation tools like dynamic lists - Apply segmentation and automation rules |
| Topic 5: Administration | 13% | - Configure Pardot overview and settings - Manage connectors and account domains |
| Topic 6: Pardot Forms and Landing Pages | 7% | - Understand form and landing page capabilities - Interpret reporting metrics |
| Topic 7: Pardot Campaigns | 7% | - Use and report on Pardot campaigns |
| Topic 8: Engagement Studio | 7% | - Update engagement assets - Define Engagement Program components |
| Topic 9: List Management | 7% | - Create and manage different types of lists - Apply list criteria to scenarios |
| Topic 10: Security and Access | 3% | - Provision and maintain Pardot user access - Distinguish Pardot user roles and permissions |
| Topic 11: Social Marketing | 7% | - Analyze social engagement metrics - Use social connectors |
